Submit an Event to the Toronto Events Calendar
The Toronto Events Calendar is now powered by Cruncho, a modern event publishing system, replacing NowPlayingToronto.com
What’s new & why we’re moving
One home for discovery. The calendar now lives on DestinationToronto.com alongside guides, neighbourhood tips and AI Travel Assistant, 6ix—so visitors flow straight from inspiration to ticket purchase.
Bigger search reach. Listings feed directly into our SEO and paid-search programs, putting your event in front of more locals and travellers.
Faster, smarter publishing. Trusted organizers get automated approvals and a Facebook-import option—list once, go live quicker.
Easy syndication. Our SaaS backend pushes events to partner sites via iframe/API feeds—no extra work for you.
What's changing
- Submissions move from NowPlayingToronto.com → DestinationToronto.com
- Events will be managed in Cruncho and indexed by AI Travel Assistant, 6ix
- New submission form, clearer categories, date-range browsing
What's staying the same
- Listings remain free
- Automatic syndication to NOW Toronto and select BIA partners
- Visibility to locals and visitors via Destination Toronto guides and search
How to submit your event
Before you submit your event, please review the Calendar Policy to confirm eligibility.
For detailed step-by-step instructions, check out our User Guide.
- Create a user account here
- Submit your event using the event submission form
- Ensure your event submission includes all relevant categories and details
FAQ's
What is the Toronto Events Calendar?
A centralized platform for listing and discovering events across Toronto, hosted on DestinationToronto.com and powered by Cruncho. It replaces NowPlayingToronto.com
What happens to past events from NowPlayingToronto.com?
- Events submitted on or before August 13, 2025 by 11:59 PM were migrated and remain visible
- Migrated events cannot be edited through the new system — to request changes, email: calendar@destinationtoronto.com
- Events submitted through Cruncho can be edited directly by the organizer (you can manage your edits in the Current and Upcoming Events tab); edits will be re-reviewed before going live
Need more help?
For questions or support, contact calendar@destinationtoronto.com