9 Million Visitors Spent a Record $8.8 Billion in Toronto in 2024

U.S. market shows momentum, up 9% from 2023 TORONTO, Jan 27, 2025 — Tourism drove $8.8 billion into Toronto’s economy last year, the highest level of visitor spending ever recorded in the city,

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Destination Toronto Announces Kelly Jackson as Vice President of Destination Development

Toronto, January 7, 2025 – Destination Toronto today announced the appointment of Kelly Jackson as Vice President of Destination Development, effective January 20, 2025. With twenty years of

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Destination Toronto announced as newest ELX Partner

As the only Canadian DMO, Destination Toronto joins this invitation-only community of international senior event leaders TORONTO, December 11th 2024 – Destination Toronto is honoured to have been

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Toronto Transforms into the Ultimate Swiftie Getaway this November

TORONTO, ON (Oct 24, 2024) – Excitement is building for this year’s most anticipated concert experience, Taylor Swift’s Eras Tour. Known as one of the world’s top destinations for global music tours,

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Taylor Swift-Themed Scavenger Hunt Launched Ahead of Six Toronto Shows

Grand prize includes a weekend for two in Toronto; Charitable component to raise up to $13K for local children’s music school Toronto, October 23, 2024 – In anticipation of Taylor Swift’s Eras Tour in

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Six Swift shows in the 6ix to bring $282M in economic impact

Taylor Swift in Toronto website launched to support visitor wayfinding TORONTO, Oct 15, 2024 — Over $282 million in economic impact and over $152 million in direct spending is expected during Taylor

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Destination Toronto Introduces 6ix, a Custom AI Travel Genius Powered by GuideGeek

TORONTO, Oct 8, 2024 — Travelers planning a trip to Toronto or exploring the city can now rely on 6ix, an AI travel genius that can provide instant answers to any and all travel or tourism questions

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Third Edition of MICHELIN Guide Toronto & Region Unveiled Tonight

MICHELIN Stars, distinctions and other surprises to be revealed at HISTORY TORONTO, Sept 18, 2024 — Tonight the MICHELIN Guide Toronto & Region will be announced at HISTORY, with the region’s most

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Destination Toronto renews partnership with Virtuoso®

TORONTO, August 27, 2024 – Destination Toronto is proud to announce its renewed status as a preferred partner with luxury travel group Virtuoso®. Joining an exclusive portfolio comprising over 2,300

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Destination Toronto renews commitment to Mexican market with PR Central appointment

Toronto, July 31, 2024 – Destination Toronto has appointed PR Central as its Mexican in-market representation to drive greater demand and sales through travel trade channels and to raise Toronto’s

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