Matt is the Vice President of Marketing & Brand at OverActive Media, a preeminent global esports organization. He oversees teams that deliver Content, Brand, Social Media, Data and Insights, Merchandise, and Events — all targeted towards youth. Prior to OverActive, Matt started his career at MLSE in marketing, moved on to a role as Brand Manager at PlayStation and most recently, led the Global Brand Marketing team at RBC, a top 100 brand in the world, as Vice-President of Brand Marketing.
Matt McGlynn, Vice-President of Marketing & Brand at OverActive Media — Canada’s largest esports ownership group based in Toronto — takes us through the epic tournaments they’ve hosted and what an…